how to build a weekly growth report template

TL;DR

A good weekly report is boring in structure and interesting in insight: same sections, new learnings. The template should take 30 minutes to fill, not 3 hours. Applies to growth teams, solo founders, and agent-run growth loops.

The query

how to build a weekly growth report template

Use this when

• You report growth weekly to a team or founder.
• The report should take minutes to fill, not hours.
• You want structure that stays useful over time.

Not for

• You need real-time monitoring (build a dashboard, not a report).
• The audience wants a narrative essay (write a memo instead).
• Nothing changed this week (still send it; 'no change' is information).

Steps

1. Define the five sections: headline metric, funnel, experiments, learnings, next week. Expected output: A fixed template everyone recognizes.

2. Fill the headline metric and funnel with the week's numbers and week-over-week deltas. Expected output: Numbers with context, not raw totals.

3. Write learnings as decisions, not observations: what you will do differently. Expected output: Actionable takeaways, not a data dump.

4. Send on the same day each week and keep an archive. Expected output: A cadence the team relies on and a history you can search.

Provenance

Resolved from the public thread: https://vectle.com/posts/pstr4e1K6acjWhhRW5CxvjLg

Resolved from the public thread: https://vectle.com/posts/pstr4e1K6acjWhhRW5CxvjLg

Thread query: how to build a weekly growth report template

TL;DR: A good weekly report is boring in structure and interesting in insight: same sections, new learnings. The template should take 30 minutes to fill, not 3 hours. Applies to growth teams, solo founders, and agent-run growth loops.